| 000 | 00748nam a22002297a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20180612160912.0 | ||
| 008 | 180612b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0256031533 | ||
| 040 | _aUMI _cUMI _dUMI | ||
| 082 | 0 | 0 | _a658.8 _219 _bSHA | 
| 100 | 1 | _aShapiro, Benson P. _916481 | |
| 245 | 1 | 0 | _aMarketing management Readings: _bFrom Theory to practice / _cBenson P. Shapiro, Robert J. Dolan, John A. Quelch. | 
| 260 | _aHomewood, Ill. : _bR.D. Irwin, _cc1985 | ||
| 300 | _av. <1-3> : _bill. ; _c25 cm. | ||
| 440 | 4 | _aThe Irwin series in marketing _916482 | |
| 504 | _aIncludes bibliographies. | ||
| 650 | 0 | _aMarketing _xManagement. _916483 | |
| 700 | 1 | _aDolan, Robert J. _916484 | |
| 700 | 1 | _aQuelch, John A. _916485 | |
| 942 | _2ddc _cBK | ||
| 999 | _c5837 _d5837 | ||