000 | 00683nam a2200229Ia 4500 | ||
---|---|---|---|
999 |
_c500 _d500 |
||
003 | OSt | ||
005 | 20181109113948.0 | ||
008 | 110411s9999 xx 000 0 und d | ||
020 | _a9781844801428 | ||
040 |
_aUMI _cUMI |
||
082 |
_a658.802 _bDOO |
||
100 | _aDoole, Isobel | ||
245 |
_aStrategic marketing decisions in global markets / _cIsobel Doole, Robin Lowe. |
||
260 |
_aAustralia ; _a[London] : _bThomson Learning, _cc2005. |
||
300 |
_axxiv, 343 p. : _bcol.ill. ; _c28 cm. |
||
650 |
_aMarketing _vManagement |
||
650 | _aMarketing decision making | ||
650 | _aStrategic planning | ||
650 | _a Export marketing | ||
700 | _aLowe, Robin | ||
942 |
_2ddc _cBK |