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| 005 | 20180605135452.0 | ||
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| 020 | _a9780750659819 | ||
| 040 |
_aUMI _cUMI _dUMI |
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| 082 | 0 | 4 |
_a658.8 _222 _bMCD |
| 100 | 1 |
_aMcDonald, Malcolm. _93160 |
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| 245 | 1 | 0 |
_aMarket segmentation : _bHow to do it, how to profit from it / _cMalcolm McDonald and Ian Dunbar. |
| 250 | _a[3rd ed.]. | ||
| 260 |
_aOxford ; _aMA : _bElsevier/Butterworth-Heinemann, _c2004. |
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| 300 |
_axxv, 465 p. : _bcol. ill. ; _c25 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarket segmentation. _93161 |
|
| 700 | 1 |
_aDunbar, Ian, _d1951- _93162 |
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| 942 |
_2ddc _cBK |
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| 999 |
_c3233 _d3233 |
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