000 | 00751nam a22002297a 4500 | ||
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003 | OSt | ||
005 | 20180607093226.0 | ||
008 | 120404t xxu||||| |||| 00| 0 eng d | ||
020 | _a9781861527721 | ||
040 |
_aUMI _cUMI _dUMI |
||
082 |
_222 _a658.812 _bDOO |
||
100 | _aDoole, Isobel | ||
245 |
_aInternational marketing strategy : _bAnalysis, development and implementation / _cIsobel Doole, Robin Lowe. |
||
250 | _a3rd ed. | ||
260 |
_aLondon : _bThomson Learning, _c2001. |
||
300 |
_axvi, 453 p. : _bill. ; _c25 cm. |
||
504 | _aIncludes index and bibliographic references. | ||
650 |
_aExport marketing _xManagement. |
||
650 |
_aExport marketing _vCase studies _xManagement |
||
700 |
_aLowe, Robin _93629 |
||
942 |
_2ddc _cBK |
||
999 |
_c3162 _d3162 |