000 | 00684cam a22002294a 4500 | ||
---|---|---|---|
001 | 12840437 | ||
003 | OSt | ||
005 | 20180607154029.0 | ||
008 | 020702s2004 maua b 001 0 eng | ||
010 | _a 2002109350 | ||
020 | _a9780618222155 | ||
040 |
_aUMI _cUMI _dUMI |
||
082 | 0 | 0 |
_a658.8342 _222 _bASS |
100 | 1 |
_aAssael, Henry. _92900 |
|
245 | 1 | 0 |
_aConsumer behavior : _bA strategic approach / _cHenry Assael. |
260 |
_aBoston : _bHoughton Mifflin, _cc2004. |
||
300 |
_axxiii, 631 p. : _bcol. ill. ; _c27 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 |
_aConsumer behavior. _92901 |
|
650 | 0 |
_aMarketing research. _92902 |
|
942 |
_2ddc _cBK |
||
999 |
_c3106 _d3106 |