000 00660nam a22002297a 4500
003 OSt
005 20180607160551.0
008 120319t xxu||||| |||| 00| 0 eng d
020 _a9780071288385
040 _aUMI
_cUMI
_dUMI
082 _a658.84
_222
_bCAT
100 _aCateora, R. Phillip
_92896
245 _aInternational marketing /
_cPhilip R. Cateora, Mary C. Gilly, John L. Graham.
250 _a14th ed.
260 _aBoston :
_bMcGraw-Hill/IRWIN,
_cc2009.
300 _axxxi, 711 p. :
_bill. ;
_c26 cm.
504 _aIncludes index.
650 _aMarketing
700 _aGilly, C. Mary
_93632
700 _aGraham, John L.
_93633
942 _2ddc
_cBK
999 _c3102
_d3102