000			00538nam a2200193Ia 4500
003			OSt
005			20180723111557.0
008			110411s9999 xx 000 0 und d
020			_a8174730777
040			_aUMI _cUMI _dUMI
082			_bBUR _a658.8
100			_aBurnett, John J.
245			_aPromotion management / _cJohn J. Burnett.
260			_aUSA : _bHoughton Mifflin Company, _c1999
300			_axix [iii], 743 p. : _bill. ; _c24 cm.
504			_aincludes index and glossary.
650			_aPromotion management
942			_2ddc _cBK
999			_c251 _d251