000 | 00637nam a22002177a 4500 | ||
---|---|---|---|
999 |
_c2413 _d2413 |
||
003 | OSt | ||
005 | 20181126095025.0 | ||
008 | 110804t xxu||||| |||| 00| 0 eng d | ||
020 | _a9780749430870 | ||
040 |
_cUMI _aUMI |
||
082 |
_a658.8 _bGAM |
||
100 |
_aGamble, Paul R. _91879 |
||
245 |
_aUp close and personal? : _bCustomer relationship marketing @ work / _cPaul R. Gamble, Merlin Stone and Neil Woodcock. |
||
260 |
_aLondon : _bKogan Page, _cc1999 |
||
300 |
_ax, 358 p. : _bill. ; _c25 cm. |
||
650 | _aMarketing | ||
650 | _awork relations | ||
700 | _aStone, Merlin | ||
700 | _aWoodcock, Neil | ||
942 |
_2ddc _cBK |