000 | 00686nam a2200229Ia 4500 | ||
---|---|---|---|
999 |
_c1600 _d1600 |
||
003 | OSt | ||
005 | 20181114164139.0 | ||
008 | 110411s9999 xx 000 0 und d | ||
020 | _a9780072465211 | ||
040 |
_aUMI _cUMI |
||
082 |
_a658.800285 _bRAY |
||
100 | _aRayport, Jeffrey F. | ||
245 |
_aE-commerce / _cJeffrey F. Rayport and Bernard J. Jaworski. |
||
260 |
_aBoston : _bMcGraw Hill-Irwin MarketspaceU, _c2001. |
||
300 |
_axxxv, 420 p. : _bill. ; _c26 cm. |
||
504 | _aIncludes bibliography, index and glossary. | ||
650 | _aE-commerce. | ||
650 | _aInternet advertising. | ||
650 | _aInternet marketing. | ||
700 | _aJaworski, Bernard J. | ||
942 |
_2ddc _cBK |