000 00645nam a2200205Ia 4500
003 OSt
005 20180517111725.0
008 110411s9999 xx 000 0 und d
020 _a0199248893
040 _aUMI
_cUMI
_dUMI
082 _bGER
_a658.8
100 _aGero'ski, Paul
245 _aThe evolution of new markets /
_cPaul Gero'ski.
260 _aOxford ;
_aNew York :
_bUniversity of Illinois Press,
_c2003.
300 _aix, 221 p. :
_bill. ;
_c22 cm
650 _aNew products
_xMarketing.
650 _aTechnological innovations
_xMarketing
_vCase studies.
650 _aNew products
_xMarketing
_vCase studies.
942 _2ddc
_cBK
999 _c1404
_d1404