000 00513nam a2200193Ia 4500
999 _c1241
_d1241
003 OSt
005 20181113143938.0
008 110411s9999 xx 000 0 und d
020 _a9780333576441
040 _aUMI
_cUMI
082 _a658.8
_bBAK
100 _aBaker, Michael John
245 _aMarketing strategy and management /
_cMichael John Baker.
250 _a2nd ed.
260 _aLondon :
_bMacmillan,
_c1992.
300 _axxv, 560 p. ;
_c24 cm.
650 _aMarketing
_vManagement.
942 _2ddc
_cBK