000 00632nam a2200205Ia 4500
999 _c1196
_d1196
003 OSt
005 20181113130510.0
008 110411s9999 xx 000 0 und d
020 _a9780333792995
040 _aUMI
_cUMI
082 _a658.812
_bCHA
_222
100 _aChaston, Ian
_916497
245 _aEntreprenerial marketing :
_bCompleting by challenging conventions/
_cIan Chaston.
260 _aLondon :
_bMacmillan,
_cc2000.
300 _av, 255 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographical references and index.
650 _aMarketing
_916498
650 _bEntrepreneurship marketing
_916499
942 _2ddc
_cBK