| 000 | 00629nam a22001937a 4500 | ||
|---|---|---|---|
| 999 |
_c10714 _d10714 |
||
| 008 | 210517b ||||| |||| 00| 0 eng d | ||
| 020 | _a9780077146047 | ||
| 040 |
_aUMI _cUMI |
||
| 082 |
_222 _a658.8 _bHOM |
||
| 100 | _aHomburg, Christian | ||
| 245 |
_aMarketing Management : _bA Contemporary Perspective / _cChristian Homburg, Sabine Kuester and Harley Krohmer |
||
| 260 |
_aLondon : _bMcGraw Hill Education, _cc2013. |
||
| 300 |
_aXiv, 641p. : _bill. ; _c27cm. |
||
| 500 | _aIncudes Bibliographical References and Index | ||
| 650 | _2Marketing. | ||
| 700 | _aKuester, Sabine | ||
| 700 | _aKrohmer, Harley | ||
| 942 |
_2ddc _cBK |
||