| 000 | 00513nam a22001817a 4500 | ||
|---|---|---|---|
| 008 | 180705b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0132030012 | ||
| 040 |
_aUMI _cUMI |
||
| 082 |
_a658.8 _bOLI |
||
| 100 | _aOliver, Gordon | ||
| 245 |
_aMarketing today / _cGordon Oliver. |
||
| 250 | _a4th ed. | ||
| 260 |
_aLondon : _bPrentice Hall, _cc1995. |
||
| 300 |
_axv, 575 p. : _bill. ; _c24 cm. |
||
| 500 | _aIncludes bibliographical references, index and glossary. | ||
| 650 | _aMarketing | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c10477 _d10477 |
||