Guerrilla advertising : Cost-effective techniques for small-business success / Jay Conrad Levinson.
Material type: TextPublication details: Boston : Houghton Mifflin, c1994Description: xi, 283 p. ; 23 cmISBN: 9780395687185Subject(s): Advertising | Small business -- ManagementDDC classification: 659.1Current library | Collection | Call number | Status | Date due | Barcode |
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UMI Main Library | Seen During Stock-taking | 659.1 LEV (Browse shelf(Opens below)) | Available | 2011-965 |
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