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Effective marketing : Principles and practice / Jacqueline Bishop.

by Bishop, Jacqueline.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Liverpool : Liverpool Business Pub., 2002Availability: Items available for loan: UMI Main Library (1) Call number: 658.72 BIS.

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Books-General
Marketing / Jacqueline Bishop.

by Bishop, Jacqueline.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Stamford, UK : Chartered institute of purchasing and supply, 2003Availability: Items available for loan: UMI Main Library (1) Call number: 658.72 BIS.

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