Normal view MARC view ISBD view

Marketing strategy and competitive positioning / Graham J. Hooley, Nigel F. Piercy, Brigitte Nicoulaud.

By: Hooley, Graham J Contributor(s): Piercy, Nigel | Nicoulaud, Brigitte Material type: Text

TextPublication details: Harlow, England ; New York : FT Prentice Hall, 2008Edition: 4th edDescription: xviii, 614 p. : ill. ; 25 cmISBN: 9780273706977 Subject(s): Target marketing | Marketing -- ManagementDDC classification: 658.802

Item type:

Books-General

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings ( 6 )
Title notes ( 1 )
Comments ( 0 )

Holdings
Current library	Collection	Call number	Status	Barcode
UMI Main Library	Seen During Stock-taking	658.802 HOO (Browse shelf(Opens below))	Available	2011-1211
Gulu Centre Library	Seen During Stock-taking	658.802 HOO (Browse shelf(Opens below))	Available	2011-726
UMI Main Library	Seen During Stock-taking	658.802 HOO (Browse shelf(Opens below))	Available	2009-681
UMI Main Library	Seen During Stock-taking	658.802 HOO (Browse shelf(Opens below))	Available	2009-682
UMI Main Library	Seen During Stock-taking	658.802 HOO (Browse shelf(Opens below))	Available	2009-724
UMI Main Library	Seen During Stock-taking	658.802 HOO (Browse shelf(Opens below))	Available	2009-725

Includes bibliographical references (p. 572-598) and index.

There are no comments on this title.

to post a comment.