The fundamentals of advertising / John Wilmshurst and Adrian Mackay.

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TextPublication details: Boston : Butterworth-Heinemann, 1999.Edition: 2nd edDescription: xi, 384 p. : ill. (some col.) ; 24 cmISBN:

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Current library	Collection	Call number	Status	Barcode
UMI Main Library	Seen During Stock-taking	659.1 WIL (Browse shelf(Opens below))	Available	2011-735

Includes bibliographical references and index.

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