Marketing / Paul Baines, Chris Fill, and Kelly Page.

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TextPublication details: Oxford ; New York : Oxford University Press, c2011.Edition: 2nd edDescription: xxxiii, 756 p. : ill. (some col.) ; 27 cmISBN:

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Current library	Collection	Call number	Status	Barcode
UMI Main Library	Seen During Stock-taking	658.8 BAI (Browse shelf(Opens below))	Available	2013-085

Includes bibliographical references and index.

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