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Consumer behavior / Peter D. Bennett, Harold H. Kassarijian.

By:

Bennett, Peter D

Contributor(s):

Kassarjian, Harord

Material type:

TextSeries: Foundation of marketing seriesPublication details: Englewood Cliff, NJ : Prentice-Hall, Inc., c1972.Description: x,134 pSubject(s):

DDC classification:

339.47 22 BEH

Item type:

Books-General

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Includes index.

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