TY - BOOK AU - Kaden, Robert J. TI - Guerrilla marketing research: Marketing research techniques that can help any business make more money SN - 9780749445744 U1 - 658.83 PY - 2006/// CY - London PB - Kogan Page, KW - Marketing research KW - Business and Economics KW - Small business management N1 - Marketing research; Small-business - management ER -