TY  - BOOK
AU  - Hovland, Carl I
AU  - Janis, Irving L. 
AU  - Kelly, Harold H. 
TI  - Communication and persuasion: Psychological studies of opinion change 
U1  - 301.14  22
PY  - 1953///
CY  - New Haven
PB  - Yale University Press
KW  - Communication
KW  - Persuasion
ER  -