Delozier, M. Wayne <br/><br/>
The marketing communication process / 
M. Wayne Delozier. 
 - [1st ed.] 
 - New york ; Johannesburg ; Singapore :  McGraw-hill book company,  c1976. 
 - xii, 324 p. :  ill. ;  25 cm. 
<br/><br/> Index 
<br/><br/><label>ISBN: </label>0070163022 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in marketing
<br/><br/><label>Dewey Class. No.: </label>658.8   / DEL