Chaston, Ian  <br/><br/>
New marketing strategies evolving processes to fit market circumstance / 
Ian Chaston. 
 - New Delhi :   Sage Publication,   1999. 
 - vi, 197 p. ;  21 cm. 
<br/><br/><label>ISBN: </label>9788170368830 
<br/><br/><label>Subjects--Topical Terms: </label><br/>     Marketing--Planning.
<br/><br/><label>Dewey Class. No.: </label>658.8   / CHA