McGrath, Rita Gunther   <br/><br/>
Marketbusters / 
Rita Gunther McGrath and Ian C. MacMillan. 
 - Boston, Massachusetts :   Harvard Business School Press,   [2005?]. 
 - viii, 263 p. ;  22 cm. 
<br/><br/><label>ISBN: </label>1591391237 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning--Handbooks, manuals, etc.<br/>Market share.<br/>Customer relations --Management.
<br/><br/><label>Dewey Class. No.: </label>658.40   / MCG