Guirdham, Maureen Marketing : The management of distribution channels / Maureen Guirdham. - Oxford, New York : Pergamon Press, 1972 - ix, 206 p. : ill. ; 21 cm. - Essentials of marketing. . ISBN: 0080169643 Subjects--Topical Terms: Retail trade --Management. Dewey Class. No.: 658.8 / GUI