Managing product life cycles :  From start to finish. 

 - United States of America :  Havard Business Review,   1991 
 - iv, 128 p. :  ill. ;  28 cm. 
 - Harvard business review paperback series,  no. 90017. .
<br/><br/><label>ISBN: </label>0875842771 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Product life cycle. <br/>New products--Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.562   / MAN