Barker, Raymond F.  <br/><br/>
Marketing research :  Text with cases / 
Raymond F. Barker. 
 - Reston, Va. :   Reston Pub. Co.,   c1983. 
 - xx, 380 p. :  ill. ;  24 cm. 
<br/><br/><label>ISBN: </label>9780835942591 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research. <br/>Marketing research --Case studies. <br/>Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.83   / BAR