Birnbaum, Robert.

Management fads in higher education : Where they come from, what they do, why they fail / Robert Birnbaum. - San Francisco : Jossey-Bass, 2000. - xxii, 287 p. ; 24 cm.

Includes bibliographical references (p. 243-266) and indexes.

9780787944568

00009722


Higher education--Management--United States
Fads--United States.
Organizational effectiveness.

378.101 / BIR