Managing marketing / 
CIM. 
 - London :  BPP Learning Media,  c2009 
 - xvi, 356 p. :  ill. ;  24 cm. 
<br/><br/><label>ISBN: </label>9780751768145 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / MAN