TY  - BOOK
AU  - Beckwith, Sandra L.
TI  - Publicity for nonprofits: Generating media exposure that leads to awareness, growth & contributions 
SN  - 9781419522994 
U1  - 659.2  
PY  - 2006///
CY  - Chicago, IL : 
PB  - Kaplan Publishing
KW  - Publicity
KW  - United States
KW  - Fundraising
KW  - Endowments
KW  - Public relations
N1  - Includes index
ER  -