Harrison, Tina
Financial services marketing /
Tina Harrison.
- 1st ed.
- Blue Ridge Summit, PA : Liberty Hall Press, c1990.
- ix, 246 p. : ill. ; 25 cm.
Includes bibliographical references (p. [239]-240) and index.
9780273632979
89077257
Advertising--Financial services industry
Bank marketing
Marketing
332.10688 / HAR