TY  - BOOK
AU  - Bradley,Nigel
TI  - Marketing research: Tools & techniques 
SN  - 9780199564347
U1  - 658.83 22
PY  - 2010///
CY  - Oxford, New York
PB  - Oxford University Press
KW  - Marketing research
N1  - Includes bibliographical references and index
ER  -