Miniter, Richard <br/><br/>
The myth of market share :  Why market share is the fool's gold of business / 
Richard Miniter  
 - London :  Nicholas Brealey Publishing,  2002 
 - 184 p. :  22 cm. 
<br/><br/> This work seeks to demolish the cult of size and the myth of market share and offers a serious and highly relevant alternative in today's economic climate. 
<br/><br/><label>ISBN: </label>1857883276 
<br/><br/><label>Dewey Class. No.: </label>381.065   / MIN