TY  - BOOK
AU  - Bridgewater,Sue
AU  - Egan,Colin
TI  - International marketing relationships
SN  - 9780333733783
U1  - 658.8 22
PY  - 2002///
CY  - New York
PB  - Palgrave
KW  - Export marketing
KW  - Relationship marketing
KW  - Brand name products
KW  - Business networks
KW  - Strategic alliances (Business)
N1  - Includes bibliographical references and index
ER  -