Marketing and entrepreneurship in SMEs :  An innovative approach / 
David Carson ... [et al.]. 
 - London ;  New York :  Prentice Hall,  c1995. 
 - xvi, 296 p.  :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780131509702 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Small business--Management.
<br/><br/><label>Dewey Class. No.: </label>658.8  / MAR