Hollensen, Svend <br/><br/>
Global marketing / 
Svend Hollensen. 
 - 4th ed. 
 - London, England :  FT/ Prentice Hall,  c2007. 
 - xxxviii, 714 p. :  ill. ;  27 cm. 
<br/><br/><label>ISBN: </label>9780273706786 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Export marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / HOL