TY  - BOOK
AU  - Xavier, M. J.
TI  - Strategic marketing : : A guide for developing sustainable competitive advantage 
SN  - 9780761993223 
U1  - 658.802 
PY  - 1999///
CY  - New Delhi [u.a.] : 
PB  - Response Books
KW  - Marketing
KW  - Strategic management
ER  -