TY  - BOOK
AU  - Bearden, William O. 
AU  - Ingram, Thomas N. 
AU  - LaForge, Raymond W. 
AU  - Sarantakes, Nick 
TI  - Student learning work boook for use with Marketing principles and perspectives
SN  - 9780256163445
U1  - 658.8 22
PY  - 1995///
CY  - USA
PB  - Irwin, Inc.
KW  - Marketing
ER  -