TY  - BOOK
AU  - Venugopal, R.
TI  - Contemporary strategic management: Concepts, frameworks and checklists on the resource-based view of the firm with cases 
SN  - 9788125907756
U1  - 658.4012 22
PY  - 1999///
CY  - New Delhi
PB  - Vikas Pub. House
KW  - Strategic planning
KW  - Case studies
N1  - Includes index
ER  -