TY  - BOOK
AU  - Levinson,Jay Conrad
TI  - Guerrilla advertising: Cost-effective techniques for small-business success 
SN  - 9780395687185
U1  - 659.1 20
PY  - 1994///
CY  - Boston
PB  - Houghton Mifflin
KW  - Advertising
KW  - Small business
KW  - Management
ER  -