Schiffman, G. Leon <br/><br/>
Consumer behaviour / 
Leon Schiffman G., Leslie Lazar Kanuk.  
 - 7th ed. 
 - New Delhi :   Pearson Education Limited,  2003 
 - xii, 469 p. ;  ill.  
<br/><br/><label>ISBN: </label>8178086395 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behaviour
<br/><br/><label>Dewey Class. No.: </label>658.8342  / SCH