Hodge, Richard The mind of the customer : How great companies like UPS, Lexus, and Nokia have reinvented the sales process to accelerate their customers' success / Richard Hodge and Lou Schachter. - New York : McGraw-Hill, 2006. - xxii, 242 p. : ill. ; 24 cm. ISBN: 9780071470278 Subjects--Topical Terms: Selling. Success in business. Customer management Dewey Class. No.: 658.81 / HOD