TY  - BOOK
AU  - Haywood, Roger
TI  - All about public relations: How to build business success on good communications 
SN  - 0077072308
U1  - 659.2 
PY  - 0000///London
CY  - McGraw-Hill, 
PB  - 1991.
KW  - Public relations
KW  - Corporations
N1  - Covers the communications issues that face organisations and how they manage their PR to succeed. This book also looks in some detail at the practical skills needed in this complex and sophisticated world. It also features useful advice; Includes index
ER  -