Cutlip, Scott M. <br/><br/>
Effective public relations / 
Scott, M. Cutlip, Allen H. Center and Glen Broom. 
 - 8th ed. 
 - Upper Saddle River, NJ :  Prentice Hall,  c1999 
 - xx, 588 p. :  ill. ;  23 cm. 
<br/><br/>Includes bibliographic references and index. 
<br/><br/><label>ISBN: </label>9780130254450 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations
<br/><br/><label>Dewey Class. No.: </label>659.2  / CUT