Schiffman, Leon G. <br/><br/>
Consumer behavior / 
Leon G. Schiffman, Leslie Lazar Kanuk. 
 - 8th ed. 
 - Upper Saddle River, N.J. :  Pearson Education Inc.  c2004 
 - xxiv, 587 [67] p. ;   	  27 cm. 
<br/><br/><label>ISBN: </label>0130491756 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour<br/>Motivation research (Marketing)
<br/><br/><label>Dewey Class. No.: </label>658.8342  / SCH