Brassington, Frances  <br/><br/>
Principles of marketing / 
Frances Brassington and Stephen Pettitt. 
 - 2nd ed. 
 - Harlow :   Pearson Education,   2000. 
 - xx, 1079 p. :  ill. ;  27 cm. 
<br/><br/><label>ISBN: </label>9780273644446 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8   / BRA