TY  - BOOK
ED  - Cranfield School of Management.
TI  - Marketing management : : A relationship marketing perspective 
SN  - 9780333777503
U1  - 658.8 21
PY  - 2000///
CY  - New York : 
PB  - St. Martin's Press, 
KW  - Marketing
KW  - Management
ER  -