McQuail, Denis, <br/><br/>
Mcquail's media and mass communication theory / 
Denis McQuail, Mark Deuze. 
 - 7th ed. 
 - ix, 672p  24cm 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781473902510 
<br/><br/><label>Dewey Class. No.: </label>302.23  / MCQ