TY  - BOOK
AU  - Kotler, Philip
AU  - Armstrong, Gary 
AU  - Parment, Anders 
TI  - Principles of marketing
SN  - 9780273735960
U1  - 658.8  
PY  - 2011///
CY  - England
PB  - Pearson Education, 
KW  -      Marketing
ER  -